Enhance Your Business Engagement:
Email marketing involves sending a commercial message, typically to a group of people, using email as a medium. In a broader sense, every email sent to a potential or current client could be considered email marketing.
The Importance of Email Marketing: We’ve dealt with the biggest question, what is email marketing, but haven’t gotten into why email marketing is so very important for your business. Despite the rise of social media and unsolicited spam email (which is not a good marketing strategy, by the way). There are loads of reasons you should make email marketing one of your top priorities, but here are the top 3:
- Email is the best communication channel as at least 99% of consumers check their email on a daily basis.
- Yes, you own your list! On any social media platform, your account could be suspended or deleted at any time, for any reason, without notice. You own your email list. No one can take those prospects away from you.
- Email converts better. People who buy products marketed through email spend 138% more than those who do not receive such offers. In fact, email marketing has a higher ROI (returns on investment) of 4400%. That’s huge! And in case you are wondering if social media converts even better, think again: the average order value of an email is at least 3 times higher than that of social media.
Email is simply the best way to make sales online and build your brand.Whether your goal is to build your brand or sell more stuff, with flexible email marketing templates and intuitive designs from KP Digiteers, it's easier to send emails that work wonders for your business.
Email PROCESSES
